10 Things Nobody Tells an Analyst (But You Absolutely Need to Know)
- Salma Sultana
- Nov 13, 2025
- 5 min read

Before I left my corporate job back in 2021, I had to hire someone internally to join our analytics team. Not to replace me, because I was in a senior role, but just to “fill the gap” in HR records. Corporate fine print! IYKYK.
I remember being under pressure to move fast, so at that moment, I went with the most promising person available - a young woman who had just earned her data science certification. On paper, she ticked every box: technically skilled, knew a bit of coding, analytical, hardworking, and clearly motivated. Perfect!
By the time she fully transitioned into the role, I had already left the company - we were relocating to Canada. Fast forward few months, some of my former teammates reached out and told me that she was struggling. Apparently, she often felt overwhelmed, sometimes to the point of tears.
But, how could someone so capable be struggling so much? Then it hit me - while I might’ve hired the most qualified person, I hadn’t prepared her for the realities that exist beyond the technical work.
The girl was really bright and determined, so I knew she’d eventually find her footing, but I still couldn’t shake the feeling that I should’ve helped her understand what really happens on the ground in analytics.
Out of all the things I wish I could warn her about, I’ve chosen ten to highlight in this article. So, here it is:👇
10 things every analyst needs to know when starting out in this field
1. Data is political.
We all like to think of data as neutral, factual, and objective, and in theory, it is. But once it enters a business environment, it becomes political.
Yep! you read that right. Every metric has an owner. Every report can have implications. Every “insight” can challenge someone’s decisions, threaten their budget, or expose inefficiencies.
So, once you’re in an analyst’s role, you’ll not just be crunching numbers anymore, you’ll be navigating power dynamics. Your analysis has enough power to threaten someone’s narrative, budget, and ego.
That doesn’t mean you should fear the truth; it just means you need to present it with emotional intelligence and timing. Being right is important. Being heard is essential!
2. Your real job is translation, not calculation.
Anyone can pull data, but few can translate it into something meaningful. Your biggest value won’t come from sophisticated models and fancy algorithms, it will come from how clearly you can connect insights to business impact.
Remember, you’re the bridge between data & decision. Your audience isn’t interested in regression coefficients; they care about what it means for their customers, their teams, and the business as a whole. The best analysts are translators first, technicians second.
3. Being directionally correct is better than being perfectly precise.
In an ideal world, you’d want your analysis to be flawless, with clean data, complete context, and perfect conclusions. But business doesn’t wait for perfection. Leaders want answers today, not next week.
If you can provide a sound direction that helps move decisions forward, that’s far more valuable than waiting for absolute certainty.
Be thorough, but don’t let perfectionism stop progress. (Of course, in some industries, precision is non-negotiable. Ultimately, it “all depends”)
4. The first question is rarely the real question.
Don’t take every single request at face value. Explore what is the actual intent. When someone asks, “Can you pull a report on XYZ?”, that’s almost never the actual problem.
Ask “why” - gently, but persistently. Why do you need this? What decision will it support? What are you hoping to see?
As you start finding answers, you’ll realize the real issue is beneath the surface, and you’d never figure it out had you not asked questions.
5. Storytelling is your secret weapon.
You could do the most sophisticated analysis in the world, but if you can’t communicate it clearly, it won’t matter. Spend some time learning more about data storytelling. It is the difference between information and influence.
“Craft a narrative” - If you have heard of this too many times, it’s probably for good reason.
Frame your insights as a journey - what’s happening, why it matters, and what should happen next. Use visuals to clarify, not complicate.
You’re not trying to impress anyone with the details, you’re trying to inspire confidence and drive action.
6. The data will never be perfect, and that’s okay.
You’ll often find missing values, inconsistent naming conventions, or even outdated records. Clean what you can, but don’t spend forever chasing perfection. At some point you just need to acknowledge certain limitations and move forward responsibly.
You know what nobody tells you? Executives make decisions under uncertainty every single day. Your role is to reduce that uncertainty, not eliminate it completely. There will always be something off somewhere in the data, and that’s perfectly fine.
Just be transparent about the data limitations, and people will respect your honesty more than your perfection.
7. Relationships matter more than reports.
Okay, this one is huge. People trust people more than they trust tools or dashboards. You could easily build the most delightfully technical dashboard or report, but if your stakeholder doesn’t trust you, your work might just be overlooked altogether.
So, take the time to understand your business partners - their pressures, their goals, and what keeps them up at night (figuratively of course!) When they see that you genuinely care about their success, they’ll stop seeing you as just “the data person” and start seeing you as a trusted partner.
8. Context changes everything.
You’ve probably heard this a million times already, one more time won’t hurt - Numbers don’t mean much without context.
A 10% drop in sales might look like a red flag, until you realize it’s part of a strategy to phase out low-margin products.
So, be curious. Ask what’s happening around the data: is it seasonality, market trends, leadership change, or a policy shift?
Without context, even the most accurate numbers can mislead. With it, even simple metrics can tell a powerful story.
9. Automation isn’t the goal, impact is.
You might feel tempted to automate everything to churn numbers and report faster, which is fine, but don’t make it your ultimate goal. Automation is a means, not an end. If no one acts on the insights, it’s just noise delivered faster.
Focus on analysis & communication that actually drives meaningful discussions and drives behaviour.
10. Curiosity is your superpower.
Push yourself beyond day-to-day reporting into real problem-solving. Don’t just stop at describing what happened; dig into why it happened, what might happen next, and how you can influence the outcome….etc…etc
Seasoned analysts will tell you, the best moments come when curiosity leads to unexpected discoveries.
Stay curious about the business, the people, and the systems around you - that’s where your greatest insights, and growth, will come from.
What now?
Well, here’s the ultimate truth - being an analyst might seem like a technical job, but it’s actually one of the most human roles in business. Yes!
You sit at the crossroads of data, decisions, and emotions. You will help people see patterns they couldn’t see before, sometimes even truths they didn’t want to see. You’ll have to balance truth with tact, precision with practicality, and analysis with empathy. No one tells you these.
But if you do manage to get everything right, your work will not just inform, it will help shape decisions too.
At the end of the day, being an analyst isn’t just about numbers. It’s mostly about making meaning. And meaning, more than anything else, is what ultimately moves a business forward.
